It may be a surprise to no one that YouTuber MrBeast has found success since taking his content to X.
Currently, with 222 million subscribers, the American is the most subscribed-to person on YouTube, as well as the second-most subscribed YouTube channel overall, behind the T-Series music channel.
His video hits including $456,000 Squid Game In Real Life!, I Spent 50 Hours Buried Alive, Ages 1 to 100 Fight For $500,000 got 541 million views, 311 million views and 285 million views, respectively.
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MrBeast, who goes by the real name of Jimmy Donaldson, was 'super curious' and so, trialled the Elon Musk-owned platform by reposting his previously successful YouTube content.
On 1 April this year, Donaldson posted on X announcing that he was 'quitting YouTube' leaving his millions of subscribers very confused. Whether this was a response to his huge success on the tweeting platform, or just an April Fool's joke hasn't been confirmed.
On 5 April, the popular YouTuber shared the ad revenue from several videos he reposted on X alongside their thumbnails, stating: 'Posting videos on X has been awesome so far'.
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Specifically, the content creator's videos titled Cars, Experiments 2, Dogs, Ages 1-100, and Grocery racked up a total of 177 million, 123 million, 150 million, 162 million, and 141 million views respectively on X.
He also commented on his own post with more information: 'So far it’s been around a million in ad revenue. I’m just adding it to my video budgets so now I can spend more on content lol'.
When tech billionaire Elon Musk came across the 25-year-old's results, he responded in his typically blunt (Musk) manner with a 'Cool'.
Since experimenting with X, MrBeast also highlighted his impressive earnings from re-posting his old YouTube videos.
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One video reportedly earned him $250,000 in ad revenue.
Fans appreciate Donaldson's success on the new social media platform.
One commented: 'It's always good to generate revenue on different platforms'.
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Others want him to make the leap to X permanently.
'So happy to have you here Beast. Make an 𝕏 exclusive and watch how many views it gets,' one user said.
Another wrote: '𝕏 has the largest reach compared to any other social media platform.
'You should come to 𝕏 full time.'
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Despite the raging success, the American previously claimed that it wouldn't be worth producing new content exclusively for X as content creators only receive a small amount of ad revenue in return.